Optimizing Remote Communication: Data-Driven Strategies for Workplace Connectivity at Laguna University

  • Marie Joy Q. Elomina Laguna University, Philippines
  • Olga J. Domingo Laguna University, Philippines
  • Raymond Wally M. Pabalan Laguna University, Philippines
  • Sofia Marie H. Guintu Laguna University, Philippines

Abstract

The study analyzed remote communication practices of faculty members to propose strategies for workplace connectivity at Laguna University. The following objectives were: (1) Measure the frequency and type of communication channels utilized by Laguna University faculty since adopting remote work models. (2) Determine the relationship between the frequency of communication channels and employee satisfaction with remote work communication practices of faculty members at Laguna University. (3) Evaluate perceived communication patterns in the current practices of faculty members at Laguna University. (4) Propose strategies to improve communication effectiveness and employee satisfaction in the remote work environment at Laguna University. The study employed a quantitative method using a non-probability sampling technique with 34 respondents.  Descriptive statistics like frequency distribution table, mean, median, mode, standard deviation, and statistical tools such as the Spearman Rank Correlation and Wilcoxon Signed Rank Test were utilized. A survey questionnaire was used to collect the data available through Google Forms. The most common channel of communication by the faculty in remote work before the pandemic was the use of instant messaging (IM). Email use, video conferencing, and instant messaging were used significantly more during and after the pandemic than before. Nonetheless, there was no significant evidence to suggest a difference in the frequency of conducting in-person meetings. Similarly, the most common media channel of the faculty before the pandemic was instant messaging. Top on the list of purposes was sharing documents and information through emails, followed by complex discussions and brainstorming sessions through in-person meetings. There was a weak positive monotonic correlation between the use of communication channels and employee satisfaction of Laguna University faculty.  Most respondents said they somewhat agreed with the statements regarding communication patterns, especially regarding timeliness, clarity, and accessibility; however, they strongly agreed that they felt confident that they understood the information being communicated by colleagues remotely. Strategies were proposed to improve communication effectiveness and employee satisfaction in the remote work environment at Laguna University.

Keywords: Remote Work, Communication Channels, Remote Communication, Communication Patterns, Spearman Rank Correlation, Wilcoxon- Signed Rank Test

 

Received Date: April 14, 2024
Revised Date: May 29, 2024
Accepted Date: June 23, 2024

Published
2024-06-30
How to Cite
Elomina, M. J., Domingo, O., Pabalan, R. W., & Guintu, S. M. (2024). Optimizing Remote Communication: Data-Driven Strategies for Workplace Connectivity at Laguna University. International Journal in Information Technology in Governance, Education and Business, 6(1), 122-134. https://doi.org/https://doi.org/10.32664/ijitgeb.v6i1.142